Our mission is to redefine real estate in the customer's favor.



Redfin got its start inventing map-based search.

Everyone told us the easy money was in running ads for traditional brokers, but we couldn’t stop thinking about how different real estate would be if it were designed from the ground up, using technology and totally different values, to put customers first.

So we joined forces with agents who wanted to be customer advocates, not salesmen.

Since these were our own agents, we could survey each customer on our service and pay a bonus based on the review.

We deepened our technology beyond the initial search to make the home tour, the listing debut, the escrow process, the whole process, faster, easier and worry-free.

And we gave customers more value, not just by saving each thousands in fees, but by investing in every home we sell, by measuring our performance and improving constantly.

This is how real estate would be if it were designed just for you, because, well, it was.

Management Team

Biography PhotoGlenn Kelman
CEO

Glenn is the CEO of Redfin. Prior to joining Redfin, he was a co-founder of Plumtree Software, a Sequoia-backed, publicly traded company that created the enterprise portal software market. In his seven years at Plumtree, Glenn at different times led engineering, marketing, product management and business development; he also was responsible for financing and general operations in Plumtree's early days. Prior to starting Plumtree, Glenn worked as one of the first employees at Stanford Technology Group, a Sequoia-backed start-up acquired by IBM. Glenn was raised in Seattle and graduated from the University of California, Berkeley. He is a regular contributor to the Redfin blog and Twitter.

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Biography PhotoScott Nagel
President of Real Estate Operations

Scott runs the real estate operations at Redfin, with responsibility for revenues, customer service and legal compliance. Prior to Redfin, he was a managing director at LexisNexis, with profit-and-loss responsibility for an $80 million-business. Prior to that, Scott served as vice president of strategy and client operations at Applied Discovery, a successful legal services software start-up. Scott worked for many years as an attorney having graduated with a law degree from Seattle University and a political science degree from the University of Washington. Follow Scott on Twitter.

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Biography PhotoChris Nielsen
Chief Financial Officer

Chris leads the finance team at Redfin. Before joining Redfin, Chris was the chief financial officer and chief operating officer of Zappos.com, a leading destination in online apparel and footwear sales, where he oversaw the company's financial and fulfillment operations. Prior to Zappos.com, Chris led highly successful retail business segments, such as the home and garden store, at Amazon.com. He has also worked at business consulting firms Bain & Co. and Accenture. Chris holds a bachelor's degree in industrial engineering from Stanford University, and a master's degree in business administration from the MIT Sloan School of Management.

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Biography PhotoBridget Frey
Chief Technology Officer

As Redfin’s Chief Technology Officer, Bridget leads the software engineering team, which she has grown to more than 150 engineers in Seattle and San Francisco. Her mission is to build technology that makes the process of buying and selling a home less complicated and less stressful. She is a thought leader on issues facing women in technology, and nearly 30% of the software engineers on her team are women. Prior to Redfin, Frey was the director of analytics and business applications at Lithium Technologies. In addition, she has held management positions at IntrinsiQ Research, IMlogic and Plumtree Software. Bridget holds a bachelor's degree in computer science from Harvard University, where she graduated magna cum laude. She was recently named to the Puget Sound Business Journal 40 Under 40 list. Follow Bridget on Twitter.

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Biography PhotoAdam Wiener
Chief Growth Officer

Adam runs the New Business, Analytics & Marketing teams at Redfin. Adam leads the company's efforts to use our proprietary data to build new products for the web and improve our real estate services. He is also responsible for data-driven marketing efforts and identifying opportunities for business growth that align with the company's overall mission to reinvent the consumer experience for buying and selling real estate. Adam joined Redfin in 2007 on the product management team and was one of the pioneers of the Redfin Partner Program for agents, in addition to our service provider directory, Redfin Open Book. Prior to Redfin, Adam worked at Microsoft in the SQL Server Division for 5 years. Adam graduated from Stanford with a degree in Symbolic Systems, and a concentration in Human-Computer Interaction. Follow Adam on Twitter.

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Biography PhotoNela Richardson
Chief Economist

Nela joined Redfin most recently from Bloomberg LP, where she was a Senior Economist with Bloomberg Government. She has also held research economist positions at the Commodity Futures Trading Commission, Harvard University's Joint Center for Housing Studies and Freddie Mac. Nela leads the Redfin research team and is a frequent guest expert on housing and economic issues for local and national media. Follow Nela on Twitter.

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Biography PhotoJani Strand
Senior Vice President, Brand Marketing and Communications

As Senior Vice President of Communications, Jani oversees corporate, industry and consumer communications as well as brand design and creative services. Prior to joining Redfin, Jani was Vice President of Corporate Communications and PR for American Eagle Outfitters. In addition to being a company spokesperson, her role included media relations, crisis communications, and oversight of the NYC-based fashion publicity team. At Amazon.com, Jani was Director of Global Consumer Public Relations, where she led CEO communications, PR for Amazon's retail business, seven international websites, and various technology and entertainment initiatives. Jani also spent more than 10 years in account management roles at public relations agencies the MWW Group, and Hill & Knowlton. She is a graduate from Lewis & Clark College in Portland, Oregon, with a degree in business management and art history.

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Biography PhotoKaren Krupsaw
Senior Vice President, Real Estate Operations

As Vice President of Real Estate Operations, Karen Krupsaw oversees the home-selling business at Redfin nationwide and is responsible for the company's East Coast operations, including revenues, hiring, customer service and expansions into new markets. Karen was hired in 2009 as the Washington DC Market Manager and stepped up to the role of East Coast Regional Director in 2011. Prior to Redfin, Karen spent 15 years working in the home building industry, leading the growth of large sales organizations and overseeing company-wide marketing strategies. She served as Vice President of Sales and Marketing for Bozzuto Homes and previously for Renaissance Housing. Karen graduated from Boston University's School of Management with a degree in Finance.

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Biography PhotoAnthony Kappus
Vice President of Legal, General Counsel and Corporate Secretary

Anthony is Vice President of Legal, General Counsel and Corporate Secretary at Redfin. Before joining Redfin, Anthony was a corporate and securities attorney in the Seattle office of DLA Piper, where he represented venture capital funds and technology companies of all sizes. Anthony holds a bachelor of commerce degree from the Haskayne School of Business at the University of Calgary and a Juris Doctor with high honors from the University of Washington School of Law, where he also served as Associate Editor-in-Chief of the Washington Law Review.

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Biography PhotoMatt Lerner
Vice President, Products

Matt leads the product management team at Redfin. Matt is the co-founder of Walk Score, a leading provider of neighborhood content, and Redfin’s first acquisition. Prior to Walk Score, Matt was Lead Program Manager for the Windows User Experience Team at Microsoft. Before that, he co-founded EQuill, a software startup that he sold to Microsoft in 2001. Matt attended Brown University.

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Biography PhotoJennifer Chao
Vice President, Engineering

Jennifer leads the San Francisco engineering team at Redfin. She joined the company in 2008 as a software engineer on the core search experience team and was a key developer on the first version of the highly rated Redfin iOS app. Today she leads the Redfin web and mobile apps teams that are responsible for helping people search for homes and for connecting customers to Redfin Agents. She also oversees the company’s initiative to automate and streamline the home tour scheduling process. Previously, Jennifer worked as a software engineer at Plumtree Software and BEA Systems. She graduated from Stanford University with a degree in computer science.

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