SEATTLE - Dec. 6, 2006:
Online real estate broker Redfin Corporation today launched "Sweet Digs," the first online real estate magazine to publish reviews of properties for sale across the greater Seattle area. The site, available at http://blog.redfin.com/blog/seattle, already has attracted thousands of subscribers during an early trial period. If successful, the more-ambitious version of the online magazine will expand to San Francisco, Oakland, Calif. and San Jose, Calif.
Published as a blog, Sweet Digs will offer as many as 30 eyewitness reviews per week of properties for sale in Seattle-area neighborhoods such as Ballard, Bainbridge Island, Bellevue, Capitol Hill, Fremont, Green Lake, Kirkland, Phinney Ridge, South Seattle, Wallingford and West Seattle. To publish the site, Redfin contracted with writers whom are experts in their local real estate market.
"We want to save people from having to drive all over town to check out new listings," said Marie Hagman, Seattle Sweet Digs editor. "The Sweet Digs team knows its neighborhoods backward and forward, and keeps a keen eye out for a good deal. We want to keep it real with candid property reviews, but we also hope to have fun because we love looking at and talking about houses and condos as much as our readers do."